Tag Archives: social media success

Social Media Success: Breast Cancer Awareness Month

News

Social media doesn’t only have to be used to promote your own personal brand or develop a business brand. It can be the simplest way to get people involved in an important movement, like breast cancer awareness. With the occasional tweet and status update, you’ll be well on your way to getting the word out on any cause you support.

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Zynga: “Connecting the World Through Games”…and Social Media

Strategy

As is evident from my Facebook feed, people are going crazy over FarmVille (I don’t understand why, but it’s become a fad nonetheless). Zynga, the company behind the game, has the motto “connecting the world through games”, and they really were able to do so with FarmVille and their use of Facebook. Had it not

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Zappos Booms with the Help of Social Media

Strategy

Social media is a powerful weapon for everyone, people and businesses alike. Though some use it to the point of their eventual demise, others put it to work to create the ultimate brand. Zappos has been the picture of perfection for years now. With happy customers and happy, motivated employees, they’re clearly doing something right.

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3 Ways to Measure Social Media Success

Online reputation management

Businesses might be able to relate tweets to clicks, clicks to purchases, and purchases to revenue. But for individuals looking to build respect and authority, what measures should be used to measure social media success?

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