Personal Brand Assessment: 5 Burning Questions To Ask Yourself Today

3 years ago by Ryan Rancatore 4

The world today moves faster than ever before.  It is so easy to get caught up in the 24/7 barrage of information and connectivity and never step back for a little self-evaluation.  Allow me to suggest a few “what-if” questions to ask yourself.  Some are logical, some are a bit off-the-wall, but the sum of your answers should provide an excellent snapshot of where your brand stands today.

What if you lost your job tomorrow?

I’m certain that for some of you, this question is more than future conjecture; it might be reality.  For those currently unemployed, this “Help! I lost my job!” article might contain a few helpful resources.  If you are pondering this “what-if” for the first time, ask yourself if you’d be devastated or relieved.  If “devastated” – are you doing enough to make certain you keep your job?  If “relieved” – might it be time look elsewhere and align your future goals with your personal brand?

What if you could not use your resume to impress prospective employers?

We’ve discussed this hypothetical situation before, when I asked

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  • http://melissacooley.com/ Melissa

    Thank you very much for the kind mention here, Ryan!

    This is a really good post that poses some important “what-if” questions that can help people ensure congruence with their external personal brands, the path they are currently on, and their internal feelings about it all. I've been thinking about this to see if I could come up with another one, but you've covered it pretty well!

    An interesting side note on the observation you made about the number of connections you really know: the theory of Dunbar's number proposes that the human brain can only keep up with a certain number of meaningful connections at any one time. The generally accepted number is around 150, so if you include connections you have offline, you're probably right in the ballpark if Twitter disappeared tomorrow!

  • http://melissacooley.com/ Melissa

    Thank you very much for the kind mention here, Ryan!

    This is a really good post that poses some important “what-if” questions that can help people ensure congruence with their external personal brands, the path they are currently on, and their internal feelings about it all. I've been thinking about this to see if I could come up with another one, but you've covered it pretty well!

    An interesting side note on the observation you made about the number of connections you really know: the theory of Dunbar's number proposes that the human brain can only keep up with a certain number of meaningful connections at any one time. The generally accepted number is around 150, so if you include connections you have offline, you're probably right in the ballpark if Twitter disappeared tomorrow!