Strategy
How To Use Google Reader To Leverage Social Media and Become a Subject Matter Expert
Strategy
Today, everyone has to be a subject matter expert if they want to get hired or advance their career. But the world is moving fast, and you have to stay on top of what’s being said in your field. In fact, your ultimate objective ought to be to become a thought leader in your subject
Posted in Strategy
Tagged google reader, RSS, subject matter expert, thought leader
Social Media Mistakes: Be Careful About ZoomInfo And MyLife
Strategy
I recently received an invitation to connect to a friend on MyLife.com. I’ve gotten these before, and I always politely refuse them, since I focus my social network connections on LinkedIn and Facebook. My friend wrote back to say that he hadn’t sent me that invitation – but wait, this is only the start of
Posted in Strategy
Tagged job seekers, Linkedin, Personal Branding, zoominfo
Leverage Social Media for Your Career: Dos and Donts
Strategy
There’s a strange chilling effect with social media users these days. With so many people looking for work, no one wants to write or post anything that might hurt their chances at their next interview.
Posted in Strategy
Tagged online presence, reputation, Reputation Management, Social Media, social media tips
Social Media Etiquette – The Proper Way to Send and Accept a LinkedIn Invitation
Strategy
When you invite somebody to link to you on LinkedIn, please personalize the note that goes with the invitation. In fact, you should rarely – if ever – use the LinkedIn text defaults anywhere. Here’s the default LinkedIn invitation text: Walter, I’d like to add you to my professional network on LinkedIn. John Pretty lame.
