Horror/Success Stories
Social Media Success: From Homeless to YouTube Star
Horror/Success Stories
How one down-on-his luck man became a national sensation–thanks to YouTube
Posted in Horror/Success Stories
Speed Branding: Tips to Make a Good First Impression with One Glance
Online reputation management
Whether someone just glances at the first couple of tweets or Facebook updates or goes through your entire profile, the more positivity, the better.
Posted in Online reputation management
Social Media Success: Taking a Stand
Horror/Success Stories
Social media has proved to be a valuable ally in the fight against anti-gay prejudice and violence.
Posted in Horror/Success Stories
“The Social Network”: Mark Zuckerberg, Movie Star
News
Facebook is your friend, even if Mark Zuckerberg isn’t.
Posted in News
Tagged facebook, mark zuckerberg, movie, the social network
4 Suggestions to Help Your Business Strategies Succeed Online
Online reputation management
There’s one in every business — a back office. It’s that place where IT is serviced from, accounting budgets are reviewed, and operational decisions are made. A back office is typically not given the highest priority by business owners — they can get fixated by the sales generated at the front office — but few
Viral Marketing: From Blog to Blockbuster
Online Reputation
Ever had a night that you needed help filling in the details on the next day? You probably woke up and thought “Never again.” Tucker Max woke up and thought “I’m going to start a website.” Well, that’s not quite how it went down, but it’s not far off. In 2000, Max started his first
Posted in Horror/Success Stories, Online Reputation
Social Media Etiquette for the Typically Sarcastic, Snarky or Rude
Strategy
Social media can be tricky at times for people who are constantly making sarcastic remarks, snarky comments, or are just plain rude to everyone. Though they say old habits die hard, it’s important to stay away from such remarks on the Internet, since it’s often hard to find the humor in the comments when just
Posted in Brand-Yourself.com, Online Reputation, Social Media, Strategy
Tagged facebook, social media etiquette, social media tips, using twitter
Viral Marketing: How Online Reputation Spreads (Part I)
Online reputation management
As the driving force behind the revival of the Batman franchise and the recent blockbuster Inception, Christopher Nolan has cemented his place as a household name. One of his most notable trademarks has been the large viral marketing campaigns for both The Dark Knight and Inception which created enormous buzz in the months leading to
Zynga: “Connecting the World Through Games”…and Social Media
Strategy
As is evident from my Facebook feed, people are going crazy over FarmVille (I don’t understand why, but it’s become a fad nonetheless). Zynga, the company behind the game, has the motto “connecting the world through games”, and they really were able to do so with FarmVille and their use of Facebook. Had it not
Zappos Booms with the Help of Social Media
Strategy
Social media is a powerful weapon for everyone, people and businesses alike. Though some use it to the point of their eventual demise, others put it to work to create the ultimate brand. Zappos has been the picture of perfection for years now. With happy customers and happy, motivated employees, they’re clearly doing something right.
