Author Archives: Jessica Simko

Personal Branding Tips: Prevent Facebook ‘Like’ From Destroying Your Personal Brand

How To

For the sake of avoiding lots of “what-if” scenarios, let’s say that you have every single Facebook privacy setting set to “only friends.” You also took great caution as to the coworkers/managers/bosses who can see your page. Are you all set to do whatever you please on Facebook? Nope. Your Facebook profile quotations and ‘Likes’ are public for all the world to see. Subsequently, what you quote or Like on Facebook can destroy your personal brand.

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Social Media in Business: Managing a Multi-Generational Workforce

Strategy

With the burst of technology, social media, and personal branding, it is an interesting experience to be out in a workforce that consists of four different and distinct generations of employees working together. Technology, social media, and personal branding are very important to some and relatively unimportant to others. Your success in ‘playing well with others’ at work comes down to education, understanding, and adjusting your style within this multi-generational workforce.

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Personal Branding Tips: How Foursquare Affects Your Personal Brand

How To

Foursquare is one of the newer social media sites that is growing quite quickly in popularity. It allows you to “check in” wherever you are (restaurant, shopping, museum, etc). It can connect with Twitter and Facebook so you can let all your friends know where you are and maybe offer up some good tips on the great things about that place. Since Foursquare is yet another social media outlet that reveals more information about you (where you are, what time, etc.) it is most definitely a personal branding tool for those who use it – whether they want it to be or not.

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Build A Social Media Resume Profile- How You Use LinkedIn Can Impact Your Job Search

Resume Samples

LinkedIn is, by far, the number one social network geared strictly towards business professionals. While it is a great place to network, meet people, and find jobs, it is also your electronic resume. What users need to understand is that it is more than a business networking site. Your LinkedIn profile can go a long way towards giving you an edge in your job search. On the same note, it can also kill it if you aren’t using it correctly.

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Develop Your Personal Brand and Stand Out at Work

How To

Some employees will make sure that they stick within their job requirements and do not do much more. Others will work very hard at their job and excel in it. However, there is a minority group of employees who really step up and contribute in any way they can. If you want a chance to advance in your company, you will have to be a part of that latter group.

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Being Yourself in a “Brand Yourself” World

How To

Looking for and keeping a job is such an interesting concept to analyze.  There are hundreds of books and thousands of articles on how to get a job, how to get promoted, how to be a great leader and so many more.   With social media being such a huge force in our lives now, branding

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Online Reputation Management Tips: How Facebook Can Affect Your Job

Horror/Success Stories

Much talk about Facebook and jobs includes advice about how people should not state how they hate their job, their boss, or their company. Other advice is along the lines of watching what type of photos you might post. However, you can say a whole lot about yourself without ever mentioning your job or your company.

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