Author Archives: Jessica Miller-Merrell
Personal Brand Strategy – The Balance of Self-Promotion
Jessica Miller-Merrell’s thoughts on the value of self-promotion as it relates to the recent release of her book, Tweet This!
Social Media ROI: Measuring the Effectiveness of your Social Media Campaign
How to measure the success of your business’ social media efforts
Personal Brand Management – Jeffrey Gitomer’s Tips on Personal Branding
Personal branding tips from Jeffrey Gitomer that will help you with sales, networking, interviewing, or any other activity, personal or professional, which requires you to be convincing.
How to Find a Job – 5 Must Reads When Diving into the Job Search
As job seekers begin their quests for employment, research and preparation are the two most important, yet also the most overlooked, parts of the job search. Eager candidates often dive into the super-competitive world of resumes and personal branding without developing a proper self-marketing strategy. Just like any project, it’s important to understand the features and benefits
How to Write Resume – Hold the Mayo, What Hamburgers and Resumes Have in Common
A couple weeks ago I met my friend Martha for lunch at our local Red Robin. Martha is quite particular in her food choices which is why we always meet for lunch there. In the last four years I have known her, she has never ordered something other than a cheeseburger without the cheese. And
Brand Yourself – 5 Ways to Stand for Your Personal Brand
Your personal brand is an important part of your job search. Reputations can make or break opportunities for new position, new clients or contracts for your company. Here are five practical ways to manage your online brand: 1. Set up a Google alert. These can be set up easily on Google and will alert you
How to Use Social Media: Business in Front, Party in Back
A mullet is a unisex hair style that is short in the front and long in the back. The mullet began making appearances in the popular media in the 1960s and 1970s but did not catch on with the masses until the early 1980s. Business professionals, entrepreneurs, and job seekers can learn from those that
