Author Archives: Jessica Miller-Merrell

Six Great Resources for Understanding HR

personal brand

Regardless of whether you are in the job hunt or an employee at an organization, chances are you work directly at one time or another with your Human Resources department.  Often seen as mysterious, establishing relationships with HR professionals can prove a successful strategy as a job seeker, employee, or someone who is just curious

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Your Personal Brand: Labeling and Living on the Generational Cusp

How To

The Generational Debate has been a popular topic lately. As Boomers begin looking to retirement, working, recruiting, retaining, and understanding the current and future workforce is and should be an important focus–for managers, human resource professionals, and companies, regardless of their size or volume. We know (or we should) that Millenials are the largest new

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Protect Your Online Reputation: Like Diamonds, Comments Are Forever

Online reputation management

I’ve been doing a lot of thinking and reflecting this week about social media comments and conversations. I’m always surprised by what people actually say on the Internet via blog comments. Sometimes they are hurtful, malicious, angry, and just plain ridiculous. Other comments are inspirational, encouraging, relevant, and fun. All Internet activity is trackable, searchable,

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Developing Your Personal Brand: The 5 P’s of Blogging

How To

Last week I presented to a group of Restaurant Human Resources Professionals as part of the People Report Summer Camp Symposium in Dallas, Texas.  The event was, hands down, the best conference I have ever presented at orattended.  I led a session titled,  ”Blogging for Dummies.” Blogging is an interesting topic for Human Resources and

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Online Ethics: Your Blog, My Content…?

Online reputation management

Original content that you’ve created or written on your website is, without mistake, your own. But sometimes, mistakes (and blatant theft) happens. Just last week, I came upon a website that was using an article I wrote, but without giving me proper credit. During a phone conversation last week, one of my clients mentioned a

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Job Search Tips with Career Expert Katy Piotrowski

Job Search

Piotrowski, who is the founder of Career Solutions Group, has more than 15 years in the industry. She recommends that new industry transition should start with a job seeker’s strengths. Research the industry and look for opportunitites that you might enjoy based on the job seekers likes and interests. From there, she recommends the job seeker laying out a clear plan prior to moving to a new industry. It can be overwhelming and devoting just five minutes to the future and focusing on one area to help staying or becoming more competitive.

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Social Media Strategy: Navigating Twitter Chats & Hash Tag Fever

Strategy

Twitter chats seem to be all the rage. They are a social event on using the concept of a hash tag (#). Hash tags historically have been a way to categorize tweets in topics, by conference, and other events held historically outside of Twitter. Attendees or social media junkies can view the twitter stream and view the highlights of an event by following the hash tag conversation.

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Personal Brand Management – When Your Personal Brand Outshines the Corporate Brand

How To

As the concept and importance of personal branding, social media, and an online presence becomes more commonplace, companies are becoming more interested in their employees’ personal brands. Their concerns are legitimate. Here’s why. . .

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A New Way for Personal Branding – Use Geolocation to Build Your Personal Brand

How To

Geo tools present a new and exciting way for users to network, develop relationships, engage a customer base, and build a brand within a niche community or ecosystem. Building a brand reputation, recognition, or relationship takes time and touches. Customers want to do business with a brand which is recognizable and has a solid reputation built on recommendations from trusted sources like their own friends and family. And with your personal brand, geolocation and tagging tools are another new facet of the marketing and branding package that sets you apart from the rest.

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4 Little Known Tools for Managing Your Personal Brand

How To

Since reputation and the perception by contacts, clients, co-workers, and companies are so important, your online brand should be closely monitored so that you can quickly and immediately be alerted to any negative comments or perceptions. This will allow you to take action to clarify comments, concerns, or misrepresentations expressed or implied by others before they get out of control and permanently damage your brand. It can be a daunting task, but these tools are here to help:

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