Author Archives: Evan McGowan-Watson

About Evan McGowan-Watson

Co-Founder and CMO at BrandYourself.com , The only do-it-yourself platform that makes it easy for anyone to improve their own Google results.

Make Search Engines Your B**tch (Part 5): Emergency Tactics For Fixing A Negative Result

Guides

Part 5: Emergency Tactics For Fixing A Negative Result Even if you’ve gotten your Google diagnosis, set up your basic presence for Google and used our advanced  SEO techniques to raise them to the top , sometimes it’s just not enough. Sometimes, even if you do everything right, search engines make you their B*tch. This last

Posted in Brand-Yourself.com, Guides |

National Study Shows How Much Our Personal Google results Affect our everyday relationships

Brand-Yourself.com

BrandYourself recently conducted a national study with Harris Interactive that looked into the Googling habits of over 2,500 online US adults. It was surprising to see how much a persons Google results influence everything from who we vote for, do business with and even date. You can view the FULL STUDY REPORT here and below we included a

Posted in Brand-Yourself.com |

Job Seekers, You’re Being Googled! Here’s What to do about it

Webinar Wednesdays

The Online Reputation Checklist You have seven seconds to make a first impression, and your time starts the moment your name is typed into a search bar. To put this in perspective, 1 Billion names are searched in Google every day  and 77% of job recruiters are required  to do a Google pre-screen before hiring you.

Posted in Webinar Wednesdays |

4 Lifestyle Designers That Will Change Your Life

Product Tutorials

Never think about work the same way again after you check out these four lifestyle designers’ blogs.

Posted in Product Tutorials | Tagged |

Job Search Help: The Hidden Job Market

http://blog.brandyourself.com/career/job-search-career/job-search-help-the-hidden-job-market/
Job Search

Over 80% of today’s jobs aren’t advertised. With 5 applicants for every job opening, finding the hidden 80% is essential.

Posted in Job Search | Tagged , , , , , |

5 Unconventional Tactics To Build Your Personal Brand and Get An Interview

http://blog.brandyourself.com/how-tos/5-unconventional-tactics-to-build-your-personal-brand-and-get-an-interview/
How To

There are thousands of resources out there that teach you the “process” of how to get an interview. Sure getting that resume tight, practicing potential questions and doing your research about the position is essential but these days that usually just isn’t enough. I remember sitting down a few months ago after reading 96 resumes

Posted in How To | Tagged , , , , |

Personal Brand Building on Facebook: The Do’s and Dont’s

http://blog.brandyourself.com/how-tos/personal-brand-building-on-facebook-the-dos-and-donts/
How To

Facebook is growing fast and as their list of users grows so does the list of people getting hired, fired, embarrassed and shunned. Before we jump into some of the classic do’s and dont’s of creating a personal brand via Facebook, lets take a look at the truly staggering growth of the social network juggernaut:

Posted in How To | Tagged , , , , |

Build Your Personal Branding Blog. It’s Recession Proof!

http://blog.brandyourself.com/product-tutorials/news/build-your-personal-branding-blog-its-recession-proof/
News

Technorati recently published the 2009 State of the Blogosphere Report and man was it a year for blogging. “Since 2004, our annual study has followed the growth and trends in the blogosphere. For 2009, we took a deeper dive into the entire blogosphere, with a focus on professional bloggers. This year’s topics include: professional blogging

Posted in News | Tagged , , |

Your Personal Branding Blog Is Your Extended Resume

News

Have you ever heard of Matthew Yglesia, Rick Klau or Terrance Heath? Chances are you haven’t but their current employers heard them loud and clear, all because of their blogs. Many bloggers are getting job offers without their employers even taking a peak at their resume because their blog is such a great representation of

Posted in News | Tagged , , , |

Social Media Mistakes: Fired On Facebook.

News

Facebook! What was once a playground for college kids to connect, complain and discuss the daily buzz is now the worlds largest social network. With over 250 million people now using Facebook, opportunities are abundant for connecting with everyone from long lost high school friends to co-workers and potential employers. With everyone from your grandfather

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